Description
Press secretary FRANKLYN NOFZIGER (b. 1924) discusses early supporters of Reagan, party leaders, his role in relation to newspaper reporters and other campaign staff. GAYLORD B. PARKINSON, Republican State Central Committee chairman, 1964-1967, on party factions and structural problems; Richard M. Nixon; Reagan's relationship with the party. WILLIAM E. ROBERTS (b. 1925) and STUART K. SPENCER on the history of Spencer-Roberts, the Nelson Rockefeller and Reagan campaigns, theory and practice of campaign management, political education of a candidate.
Nofziger, Franklyn, "Press Secretary for Ronald Reagan, 1966".
Parkinson, Gaylord, "California Republican Party Official, 1962-1967".
Roberts, William, "Professional Campaign Management and the Candidate, 1960- 1966".
Spencer, Stuart, "Developing a Campaign Management Organization".