This vertical rectangular poster features a graphic illustration of a large aerial bomb falling toward a group of dark houses and buildings. Surrounding the circular view of the buildings are three wide, light red concentric rings evoking a target with one particular house in the center. The bomb is colored in shades of olive green and brown, angled downward from the top left toward the center. The house in the center has a single bright yellow ray of light shining towards the lower right corner. Around the target is a dark sky with stars in the top half ogf the poster, and paler sky with faint clouds visible in the lower half. The text "TARGET FOR TO-NIGHT" is printed in large, bold, white sans-serif capital letters at the top of the image. At the bottom, the text "ARE YOU PREPARED FOR THE BLACKOUT?" is printed in similar large, bold, black sans-serif capital letters. A small, thin vertical color calibration strip is visible to the right of the poster.